What I offer

withMichelle provides clarity on the marketing you should be doing.

I offer essential advice and practical training for effective marketing planning and strategy.

I genuinely love talking about marketing. I can’t help it! If I were on Mastermind, it would be my chosen specialist subject.

That’s because there is so much more to marketing than many people realise. It may not be rocket science, but there is a science to it.

My approach to marketing is to apply the science and bring the fun with lots of ideas and creativity. I love it when I can change marketing mindsets and encourage people to think differently, be creative and enjoy it.

It’s easy to get caught up in so many different types of marketing, not necessarily knowing which way to turn. Not to mention the wasted time and money spent on the wrong marketing activities.

As a small business owner myself, I know the importance of having clarity and a clear focus on the marketing that is the most effective for a business. As well as investing in the right marketing activities.

Do you own a small business and need help with your marketing?

I work with various small businesses offering different products and services who wish to:

  • Know the crucial steps to elevate their marketing planning and strategy

  • Minimise the amount of time and money wasted on ineffective marketing

  • Achieve both short-term and long-term success with their marketing

Whether you are starting a new business or are established, I can provide you with marketing training and advice sessions that are tailored to your requirements.

I especially like working with small businesses because I can:

  • Identify your key challenges so that I can understand how best to resolve them

  • Encourage interactive discussions to help reinforce your learning and best practice

  • Provide clear step-by-step frameworks to achieve results effectively and boost your business marketing

Testimonials

  • "Michelle made me feel at ease from the start and even though she is highly qualified, her advice is incredibly easy to follow and realistically attainable. I guess that's because she understands each unique situation and crafts a solution specifically for every client. She doesn't do 'one type fits all’. I now have the confidence to raise my profile to the next level. ”

  • “Michelle asked questions about my business that I'd never been asked before and really got me thinking. Michelle reminded us of the questions we need to be asking ourselves for our company to be moving forward. Some of the marketing advice that we will be implementing will be including our marketing strategies into our budget as well as our time management.”

  • “Michelle is very approachable and clear, but most importantly, she LISTENS to what your business is, how you operate, what you need so her recommendations are relevant, practical and achievable.  Lots of consultants hear, but don’t listen - Michelle offers a genuinely personalised service, backed up by years of experience and knowledge which she shares generously."

  • “With Michelle’s help, I was able to really think about my long term goal, in particular, what I wanted to achieve and how to do it. Michelle has helped me massively to think outside the box, and to put myself in my client’s shoes in order for me to come up with the right strategy that fits nicely with my business model.”

  • “Michelle helped me focus on what I can offer right now and increase my engagement with my existing audience which I am implementing and really seeing results with new and existing clients booking in for coaching sessions. I feel much more confident regarding my business marketing plan. Michelle goes above and beyond!”

  • “I benefitted by understanding how my marketing was being perceived from a client perspective, what words to use to engage and attract clients. I now manage my client relationships better.”

  • “Michelle's expertise in marketing and her attentive but down to earth approach really inspires you to learn more about how to successfully market your small business and the confidence to take things forward. Thank you Michelle for a thought provoking and illuminating session.”

  • “Michelle helped me to pick out the main areas of my business to focus on for marketing purposes and then ran through each of my marketing options. She explained why some techniques weren’t suitable at this moment and gave me advice on how to use others to my advantage.”

  • “Michelle has been an incredible support for me, I love working alongside Michelle and aligning myself with a leader in their field of work! Everyone needs a Michelle Passfield in their lives!”

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